What we do and how we do it so well

Tired of t-shirts that are uncomfortable and don't fit individual personalities, we were searching for something fresh and unique. We finally found what we were looking for but the brands that sold the clothing were high end, exclusive, and expensive. So, with this in mind, we made it our goal to solve this problem as well as others and create a high-end, exclusive, and inexpensive clothing brand that would cater to the consumer. Masculine, Feminine, Black, White, Purple, Green or whatever you want to call it, we are a little bit of everyone and everything. We represent hype beasts, sneaker heads, high society, the fashionable, the jocks, fixie fiends, the British, the world traveler, trend-setters, the consumer and whomever else you can think of. We are a little cocky and we have the vision, but to be in the business of making clothing you have to be a little out there. To put it in perspective...we are not out there, we are right here and we are right now.
Great personal style is made up of a certain percentage of "always" items and methods, mixed with a certain percentage of "sometimes" fashions, and a certain percentage of "nevers". -Scott Schuman

Tuesday, January 6, 2009

The Stephen Sprouse Collection

graffiti skateboard with trunk for $8,250 each

New York’s SoHo Louis Vuitton store is celebrating the launch of Louis Vuitton’s Stephen Sprouse collection by hosting cocktail parties at their flagship store and transforming SoHo’s Greene Street store into a Stephen Sprouse shrine.

For instance, the company is wrapping the store in vinyl and spray painting neon graffiti all over the facade. The window display will feature a 6-foot neon light installation in Sprouse’s Rose motif. The store’s interior, enhanced with black brick wall facing, will also be sprayed with the neon graffiti.

The collection will launch in its entirety at the SoHo boutique on Thursday. The complete worldwide launch will follow on Feb. 2, though the Rose pieces will be available at Louis Vuitton stores worldwide starting Friday.

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